Render Road Horror Banner Launches at Lionsgate
The Render Road horror banner is bringing Lionsgate and 3 Arts Entertainment together to develop, produce and finance new genre projects across film, television and digital platforms.
Render Road horror banner targets emerging creators
Luke Maxwell and Will Rowbotham will lead the venture for 3 Arts. Render Road plans to work with emerging filmmakers and established artists, developing some projects independently and partnering with studios and production companies on others.
The model builds on 3 Arts’ work with digital-native horror creators, including filmmakers connected to Backrooms, Undertone, the next Paranormal Activity and the new Blair Witch. That path gives Lionsgate another way to find creators whose audiences may begin online before following them into traditional releases.
Lionsgate expands a familiar horror pipeline
The studio’s history includes Saw, Hostel, Blair Witch and House of 1000 Corpses. TFR has also been tracking Lionsgate’s current development slate, including Portrait of God and the new Leprechaun movie.
Maxwell and Rowbotham will remain managers at 3 Arts, and the new banner will not be limited to filmmakers represented by the company. The first announced projects will show how far Render Road intends to move between online horror, studio features and television.
